Site Maintenance · WordPress Care Plans

Your website is not a
set-and-forget asset.

WordPress needs updates. Plugins break. Security issues appear. Performance drifts.

Most of the time, nobody notices until something goes wrong.

And by then, it’s already more expensive to fix.

The pattern we see repeatedly

What actually happens
when maintenance gets ignored.

The site gets built. It launches. Then it gets left alone.

No updates. No monitoring. No backups anyone trusts.

Then something breaks.

The site goes down. The checkout stops working. It gets hacked.

Or it drifts quietly — slower load times, slipping rankings, fewer enquiries.

And nobody notices until it’s already costing you money.

At that point, the fix is always more expensive — in time, lost traffic, and emergency work.

Maintenance is not optional. It’s part of running a site properly.

What’s covered

Seven areas.
Covered every month.

01

WordPress updates

Core, theme and plugin updates handled properly. Tested before deployment — not just updated and hoped for the best.

02

Security monitoring

Malware scans, firewall checks, blacklist monitoring. Issues are picked up early — not after damage is done.

03

Backups

Automated off-site backups. If something breaks, the site is restored cleanly — without losing work.

04

Performance monitoring

Speed, Core Web Vitals, and database health. Sites slow down over time without attention — this keeps them in check.

05

Uptime monitoring

If your site goes down, we know before you do — and act on it.

06

Content updates

Small updates handled without you needing to log in, learn WordPress, or chase someone to make changes.

07

SEO health checks

Broken links, crawl issues, and technical drift picked up before they affect rankings.

How maintenance fits the nogravy model

Not a product.
The ongoing relationship.

Maintenance is not something separate we “add on”. It’s what ongoing work looks like.

Most clients have it covered as part of their monthly engagement — alongside SEO monitoring, GA4 reporting, and growth strategy.

Same person. Same context. No handoffs. No support queues.

Something breaks at 9pm. You send a message. It gets sorted.

That’s what a proper setup looks like.

If you only need maintenance — without ongoing strategy — standalone care plans are available. Scope depends on the site.

Start with a conversation.

Common questions

Questions worth asking.

My site was built by someone else. Can you maintain it?

Yes — but we will audit it first. Sites built by others often have issues that need fixing before proper maintenance makes sense.

How often do you do updates?

Updates are reviewed and deployed monthly, with critical patches handled as needed. Monitoring runs continuously.

What if something breaks during an update?

We test where possible and keep backups. If something breaks, we roll back and fix it properly.

Do I need maintenance if my site does not change much?

Yes. Security risks exist regardless of how often you update content. An outdated site is still a target.

How much does a care plan cost?

It depends on the site. Simple sites need less oversight than complex or eCommerce builds. We quote based on what’s actually required.

Not sure what state your site is in?

Start with a Site Audit.

A Site Audit shows you exactly what’s going on — security, performance, outdated components, and anything that could cause problems later.

No guesswork. Just clarity.

No gravy. Just growth.